Magnetic Storytelling Masterclass
Build Influence & Drive Success Through Compelling Storytelling
Have you ever felt like this?
"I pour my heart out about something I'm passionate about, but it's met with blank stares or polite nods. It's like my words are falling into a void.
I know my message matters. I've lived it. I've seen its importance firsthand. But when I try to share it, something gets lost in translation.
Sometimes, I wonder if I'm the problem. Maybe I'm just not cut out for this? But deep down, I know that's not true. I just haven't found the right way to make others feel what I feel, to see what I see.
I've tried everything - statistics, logical arguments, even raising my voice (embarrassing, I know). But nothing seems to truly connect. It's frustrating, disheartening, and sometimes makes me want to give up.
But I can't. This matters too much.
I dream of the day when I can share my story and see eyes light up with understanding. When my words inspire action, not indifference. When I can finally make the impact I know I'm capable of.
Is that too much to ask? To be heard, understood, and to make a difference?"
If this resonates with you, you're not alone. Many passionate individuals struggle to transform their experiences and ideas into stories that truly connect and inspire.
But it doesn't have to be this way.
Â
Imagine instead:
• Captivating your audience from the very first sentence
• Seeing people nod in agreement, their eyes showing they truly get it
• Inspiring real action and change through your experiences
• Feeling confident that your message is making the impact it deserves
This is the power of magnetic storytelling - and it can be yours.
Â
You Have A Powerful Story. Tell It.
Â
In this masterclass, you'll learn how to:
• Identify the hidden gems in your experiences that others need to hear
• Structure your stories for maximum emotional impact
• Deliver your message in a way that moves people to action
Don't let another important story go unheard. Your voice matters.
Join us and become the influential storyteller you were meant to be.
Transform your passion into words that inspire, motivate, and create real change.
Â
Unlock the Power of Magnetic Storytelling
 Â
With Magnetic Storytelling, you can quickly build rapport with prospects and clients, attract new opportunities, and inspire action.Â
In the era of generative AI, where information can be produced in seconds, what people need isn't more data but more reasons to believe, to build trust, and to connect on a heart-to-heart level.
Â
Why You Need to Attend This Masterclass
This is not just another workshop. It’s a transformative experience designed to revolutionize your communication skills and elevate your professional and personal interactions. Here’s why this masterclass is a must-attend:
Deep Research and Proven Techniques:Â
We combine deep research into storytelling techniques, personality profiling, and insights from movie scriptwriters and theatre. This ensures you learn from the best and most effective practices in storytelling.
Relatable and Influential Communication:Â
Discover how to craft and present your unique signature story. Position yourself as a relatable and influential communicator who can build credibility and inspire others.
Comprehensive Learning Outcomes:Â
You will walk away with actionable skills and strategies that you can immediately apply in your work and personal life.
Â
What You Will Get from This Workshop
By attending this masterclass, you will:
Discover Your Unique Storylines:Â
Learn how to craft your signature stories to position yourself as a relatable and influential communicator.
Leverage Your Unique Message:Â
Find your unique message and learn how to use it to quickly build credibility, present with charisma, and inspire your colleagues and clients.
Consistent Storytelling Across Channels:Â
Learn how to tell your stories consistently across various channels – internal communications, client meetings, marketing campaigns, and business presentations.
Â

MASTERCLASS BONUS!
FREE Magnetic Storytelling Attractive Persona Assessment!
As part of this masterclass, you will receive a free Magnetic Storytelling Attractive Persona Assessment. This comprehensive report will reveal:
Your Attractive Persona:Â
Understand what makes you uniquely magnetic and how to leverage your natural strengths.
What Makes You Attractive:Â
Gain insights into the qualities that draw people to you and how to enhance them.
How to Use This Knowledge:Â
Learn how knowing your attractive persona can help you craft magnetic stories that resonate with your audience and achieve your goals.
Â
We have 2 upcoming sessions in August!
Â
14 August 2024 or 22 August 2024
Time: 7pm to 9pm (GMT+08:00)
Keep an eye on your inbox for the meeting details after you finish registering!
Â
What Makes This Workshop Different?
Learn from the expert himself! Coen Tan, CSP, an experienced professional whose storytelling techniques have transformed countless lives.

"Hi! I'm Coen, a professional speaker, coach, and magnetic storyteller. Throughout my journey, I've met countless individuals brimming with potential but held back by the inability to express their true selves effectively. This realization drives my passion for Magnetic Storytelling.
Magnetic Storytelling is more than just a method—it's a transformative tool that empowers you to captivate your audience, build meaningful connections, and inspire action. It's about finding your authentic voice and using it to create a lasting impact.
I understand the struggles of feeling unheard and the frustration of missed opportunities. That's why I've dedicated myself to helping people like you reclaim their true voice. With years of experience and a deep-seated purpose, I've guided many to break through their barriers and communicate their stories compellingly and confidently.
In our masterclass, you'll learn not just the techniques but also the mindset needed to become a magnetic storyteller. I believe in creating a supportive environment where you can learn, grow, and transform alongside a community that values psychological safety, empathy, and mutual support.
Join me in this journey, and let's unlock the power of your story together."
Â
Hear what others say:
Â
"I have known Coen for the past decade as we attended a couple of Enneagram workshops. I was far from imagining that Coen had a personal story that would make him become one of the most powerful speakers and trainers by helping others pack and unpack their stories. With Magnetic Story Telling, everyone has a chance to re-author one’s life and discover one’s true purpose. Coen puts his whole heart and mind in MST which make the training unique. His passion and energy are conspicuous."
- David, Mauritius
(August Masterclass)
Â
"Before attending this, I thought magnetic storytelling is about how to tell and attract audience better, like a good storyteller. As a helping professional, it felt natural to have my archetype as Caregiver. Learning more about my archetype has given me the perspectives that I can also share my story in impactful ways even when it feels ordinary."
-Â Corrine Lin
(August Masterclass)
Â
"Thank you Coen! It was a very practical, insightful session on how we can use different aspects of our magnetic personality to tell stories authentically. More importantly, how to take people in the journey so we can make an impact and inspire them to action.
It’s a privilege to be part of your first cohort and to your Quiet Rebellion. That appeals a lot to the Creative Rebel in me!"
- Rocky Esguerra, Executive Coach
(July Masterclass)
"I have done a lot of personality assessment. But this is something different. Knowing self is important. I’m now firm on my USP for the niche topic. Wish me luck!"
- Juliana Yusof, Leadership & Technology Integration Speaker
(July Masterclass)
Â
"Still buzzing from my session at Keynote Women Speakers training led by Coen on 'Finding Your Key Story'! He has earned every part of 'Chief Listening Officer' — his listening skills are unparalleled and he is able to read between the lines and help guide you to a greater understanding of yourself and a more impactful story. His empathy, humour, candour, and humility pack a powerful punch. Conveying the elements of a story and how to craft it through workshopping it live with my fellow trainees, his highly interactive style kept the energy high and the 'a-ha' moments coming. Would absolutely recommend working with Coen if you’re looking to craft your story, become a more compelling presenter, or are looking to discover and/or expand your voice."
- Kelly Weber, Brand Strategist
Â
"Thanks to a session with Coen which was organised by the Keynote Women Speaker's training team, I found a way to include some aspects of my life in my story. Coen is a master storyteller, he is also a great trainer who helps others share their story with conviction and impact. Thank you very much Coen for your inputs and guidance."
- Anupama Murali, Executive Coach
Â
"Coen is naturally skilled in storytelling and bringing the story out of you. I was fortunate to experience his unique skill of connecting to myself and bringing my voice out of me. He is natural in helping me diving deep into my emotions and put it into words. Coen is kind and empathetic. I would absolutely recommend Coen if you are looking into bringing your inner story/voice out."
- Chan Lup Wai, Parenting Coach
Â
Join Us for the upcoming Virtual Masterclass on 14 or 22 August 2024, from 7pm to 9pm (GMT+08:00 SGT) for a Transformative Experience!
Â
Unlock the power of Magnetic Storytelling to enhance your communication skills, build stronger connections, and drive success. Don’t miss this opportunity to transform the way you connect and communicate.

14 August 2024, Wednesday
Virtual session happening from 7pm to 9pm (GMT+08:00 SGT)

22 August 2024, Thursday
Virtual session happening from 7pm to 9pm (GMT+08:00 SGT)